Research
Efficiency 2.0 Whitepaper: Behavior as an Energy Efficiency Resource
Efficiency 2.0, trans. Efficiency 2.0 Whitepaper: Behavior as an Energy Efficiency Resource. Issue brief. Print.
Insight: Human behavior must be the framework for any successful energy efficiency program.
Unlocking Energy Efficiency in the U.S. Economy: McKinsey Global Energy and Materials
Choi Grande, Hannah, Jon Creyts, Anton Derkach, Philip Farese, and Ken Ostrowski. Unlocking Energy Efficiency in the U.S. Economy. Rep. McKinsey & Co. McKinsey Global Energy and Materials. Web. 1 July 2009.
Insight: Increasing energy efficiency will be a critical component of all strategies to manage energy resources and climate change. Significant barriers need to be addressed to stimulate energy efficiency strategies which could yield gross energy savings worth more than $1.2 trillion in the U.S.
Behavior, Energy, and Climate Change
Armel, Carrie. "Behavior, Energy and Climate Change." Behavior, Energy and Climate Change Conference. CA, Sacramento. 16 Nov. 2008. Lecture.
Insight: Stanford University D-School stresses the importance of behavioral science in sustainability programs.
The Constructive, Destructive, and Reconstructive Power or Social Norms
Schultz, P. Welsey. "The Constructive, Destructive, and Reconstructive Power or Social Norms." Behavior, Energy, and Climate Change Conference. CA, Sacramento. 16 Nov. 2008. Lecture.
Insight: University of California social psychologist states normative feedback should be used to alter behavior patterns related to energy usage.
Storytelling on the Web and its place in fighting climate change
Sachs, Jonah. "Storytelling on the Web and its place in fighting climate change." Behavior, Energy, and Climate Change Conference. CA, Sacramento. 16 Nov. 2008. Lecture.
Insight: Core environmental values should be communicated through visual imagery to encourage meaningful lifestyle change.
Engaging Customers in Energy Efficiency Through Non-Traditional Media
Kiner, Seth. "Engaging Customers in Energy Efficiency Through Non-Traditional Media." Engaging Customers in Energy Efficiency Through Non-Traditional Media. CA, Sacramento. 16 Nov. 2008.
Insight: Encouraging customers to live a more energy efficient lifestyle requires a higher level of interactive engagement with energy usage data.
An Overview of Feedback Tools that Leverage Smart Meters
Donnelly, Kat. "An Overview of Feedback Tools that Leverage Smart Meters." An Overview of Feedback Tools that Leverage Smart Meters. CA, Sacramento. 16 Nov. 2008. Lecture.
Insight: Goal-setting, feedback systems, and peer pressure can have significant impact on behavioral change and energy reduction.
