Press
Going Green: Two Schools, Two Approaches
NPR Radio Piece on the Brooks School TellEmotion Installation
Synopsis: Description of how the TellEmotion system has fit into life at the Brooks School.
"Animated Polar Bear in Distress Pleads With Dartmouth Students to Save Energy."
The Wired Campus Blog at The Chronicle of Higher Education, June 2, 2008.
Synopsis: Blog and video clip of the success of TellEmotion's first software product, the bear-o-meter
"Green, Greener, Greenest."
Newsweek, August 18, 2008.
Synopsis: Newsweek profiles innovative environmental programs at diverse U.S. college campuses. The article highlights the work of GreenLite Dartmouth / TellEmotion and quotes CEO Lorie Loeb
"Can a Sad Polar Bear Make You Turn Off the Lights?"
The Boston Globe, May 10, 2009.
Synopsis: Newspaper coverage of the launch of TellEmotion at Brooks Academy in North Andover, MA
"Animated Bear Helping School Save Energy."
WBZ-TV Boston, June 4, 2009. Video clip: TellEmotion system.
Synopsis: Local news video of TellEmotion system in action at Brooks Academy
"TellEmotion, Inc: A Start-up Makes Energy Data Worth Watching."
Energy Efficiency and Demand Reduction Report, July 17, 2009.
Synopsis: Industry profile of TellEmotion's attempt to recreate the energy feedback system segment
"Green screen."
Dartmouth College. Office of Public Affairs. Green Screen. 7 Apr. 2008. Web.
Synopsis: Dartmouth College coverage of the launch of the GreenLite Dartmouth / TellEmotion software in dormitories across the Ivy League campus

